
An American Family Success Story
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ChatterBait
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Hundreds of new
lures and designs are produced each year but none have exploded onto the scene
quite like the ChatterBait. The bait produced by Rad Lures of South Carolina
has been a long time in the making. Ron Davis junior stated his father Ron
Davis senior has “Tinkered and piddled with different versions of the bait for
25 years” During the time many styles and versions of the bait were created and
tested until reaching the final perfected version just less than two years
ago.
The bait went rather
unnoticed or should we say hidden until Bryan Thrift won the Southeast division
Stren Series at Lake Okeechobee on January 7th 2006. Once the cat
was out of the bag many others started proclaiming their success on the bait
across the internet. Since that time Rad Lures has taken orders for
approximately 250,000 ChatterBaits with no sign of slowing to this point.
Both Ron Davis
junior and Ron Davis senior had been building the baits out of their homes.
They had each dedicated a room to the production of the ChatterBait, needless
to say they needed help and fast. The two have reached an agreement with
Elaztech out of Charleston South Carolina. The company is manufacturer for
several high volume tackle companies. At present time the bait is nearly
impossible to come by but many retailers should be stocked by the first week of
March. If you don’t have yours now you may just have to wait or spend as much
as $100.00 for the bait on E-Bay. That’s right, the bait has sold for as high
as $100.00 on the internet.
Rad Lures has
several patents pending on the ChatterBait. The patent process is in its 18th
month and covers a broad scope of both the blade and bait. They intend to use
the patent pending blade design on several new baits and variations to be
released soon, some as soon as April of 2006.
Coming Soon
From Rad Lures:
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Additional colors
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Exclusively employ the patent pending EZ SkirtTM
and ElaztechTM Trailer
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Offer the new EZ TrailerTM
and EZ Rattler system as add-on
components
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Flipping model with weed guard.
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Mini Finesse ChatterBait
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Larger profiled ChatterBait with Larger Blade
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Bleeding Bait Series
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Swimbait Series
Ron Davis is the
first to say that the ChatterBait is not a magic lure but there is a time and a
place where it is very effective and hard to beat. Seeing this baits
unbelievable throbbing action, side to side, swimming motion and ability to
“hunt” has made a believer out of many. You can also remove the skirt and
replace it with a soft plastic jerk bait for schooling bass. As seen on the
video at http://www.chatterbait.com
Its hard to see how
a bait could be any more in demand than the ChatterBait is right now but there
is a small 51 boat event being held in Florida at the end of this month called
the BassMaster Classic. You can bet, there will be many of the top pros
throwing the ChatterBait and look for it to play a major role at Toho
especially if the conditions are "right". The Storm may have just
begun for Rad Lures, a father and son who "tinkered and piddled" with
building baits in a spare room of their home and produced the hottest tackle
item of recent time. The ChatterBait.